We all know that 'breast is best'. Breastmilk is Nature's Perfect Milk - a wonderful source of nutrition and comfort for babies and children. Imagine if we truly celebrated breastfeeding - what would that look like, would it change attitudes? Imagine if new mums were praised and valued for having breastfed their baby. Imagine if negative or discouraging breastfeeding comments were unheard of. What if new mums felt so empowered and proud that they would happily feed their baby whenever they needed feeding, wherever that may be.

Imagine if mums who breastfed toddlers and older children only experienced encouraging smiles and welcoming attitudes. What if we felt confident to allow our children to take the lead with when they were ready to be weaned; free from the pressures of those around us. What would the health and developmental consequences be?

Imagine if breastfeeding was truly celebrated. What would that mean for our children?

'A newborn baby has only three demands. They are warmth in the arms of its mother, food, from her breasts, and security in the knowledge of her presence. Breastfeeding satisfies all three'. Grantly Dick-Read